From more than 200 to 3.
Finalists from Canada, US and Japan announced
Posted by mat.zucker@ogilvy.com | Under Uncategorized June 10, 2010Judging for World’s Greatest Salesperson underway
Posted by mat.zucker@ogilvy.com | Under Events June 2, 2010The response has been tremendous — we’re keeping track both of how many people participated around the world and how they participated.
Best direct campaigns of last 30 years
Posted by mat.zucker@ogilvy.com | Under Mat Zucker December 22, 2009
DMNews is celebrating 30 years. Here are a few of our contributions to the most iconic and popular direct response campaigns, whose innovations helped shaped today’s.
re:direct movement launches at DMA
Posted by marcus.oliver@ogilvy.com | Under Experiences October 21, 2009At our OgilvyOne reception on Tuesday after Shelly Lazarus’ induction into the Hall of Fame, we shared with industry leaders and press the idea behind re:direct and this opening video which is a call to arms based on some insights, ideas from research and people:
Proof of our pudding: re:direct in action
Posted by mat.zucker@ogilvy.com | Under Experiences October 18, 2009
Creativity can help reinvigorate direct.
OgilvyOne is a DMA 09 sponsor , so we’re using our print ad in the conference program (page 92) to be a proof of concept in how to re-inject creativity + innovation into direct channels.
Print ad invites you to email a picture to hear a msg from D.O.
